Resumé

OVERVIEW

UX designer (who codes) with an organized mind, top-shelf communication skills, an exacting eye for detail, and a focus on delivering a beautiful experience. Skilled in balancing business requirements, time and budget constraints, and end-user needs.

Work Experience

March 2016 - present
February 2006 - February 2014

Principal at Dale Geist Design

Responsibilities

  • UX design, front-end development, and Drupal site building
  • Consult on web strategy
  • Manage multiple simultaneous projects, often involving outside resources

Achievements

  • Built a half-dozen Drupal websites for Jackson Family Wines brands from the ground up
  • Redesigned Napa Valley Wine Train website
  • Designed, built, and maintained a dozen Drupal sites for UBM, a world leader in technology conferences and publications
February 2014 - February 2016

Design Director at FreshGrass/No Depression

Responsibilities

  • All design and front-end development for nodepression.com, the world’s leading online roots-music publication (custom Drupal installation)
  • Manage branding and create brand assets for No Depression, FreshGrass Festival, and FreshGrass Foundation
  • Design and front-end development for freshgrass.org, the website for the FreshGrass Foundation (custom Drupal installation)

Achievements

  • Led a ground-up redesign affecting thousands of existing content pieces and tens of thousands of existing users. Result: net gain of users, pages per visit, and other relevant metrics.
  • Leader / key contributor for special initiatives, including:
    • #ND20 (publicity campaign for No Depression’s 20th Anniversary)
    • Annual Year-End Reader’s Poll
    • NDRoots (No Depression’s local initiative)
February 2008 - November 2013

Partner at Local Music Vibe

Responsible for branding, look’n’feel, and user experience for ambitious live-music community startup. Responsible for all front-end engineering on a custom Drupal installation.

March 2005 - January 2006

UI Designer at YackPack

Product design and prototyping for award-winning web-based asynchronous voice applications. Web design and front-end coding.

October 2000 - April 2004

Game Producer at LucasArts Entertainment Co.

Responsible for meeting business and creative goals for AAA game titles for leading publisher. Led in-house and third-party teams.

March 1999 - September 2000

Senior Game Producer at shockwave.com (Macromedia)

Responsible for meeting business and creative goals for pioneering online gaming site.

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